Tag Archives: activewear

Moon yoga isn't just another fitness trend – it's a transformative practice that's been reshaping how Australian women connect with their bodies and cycles. As someone who's spent the last decade designing activewear spe...

As I stood in my Brisbane studio last Tuesday watching yet another client adjust her sagging leggings mid-pigeon pose, it hit me: australian women's clothing stores are fighting a losing battle against fast fashion's one...

I’ve lost count of the times a student has whispered after class, “I thought that yoga sale was brilliant—until the third downward dog revealed my knickers to the whole studio.” As a designer and senior yoga instructor w...

Here's the brutal truth about 200 eur to aud conversions that European brands don't want you to know. As a designer who's spent the last decade creating activewear for real Aussie women, I've watched countless mates pay ...

As a designer who's spent 12 years watching econyl transform the activewear landscape, I've witnessed firsthand how this recycled nylon revolution is solving the exact problems Aussie women face daily. From Bondi sunrise...

As a Melbourne designer who's watched too many sunrise yoga sessions turn into wardrobe malfunctions, I need to ask: why does sustainable clothing melbourne still leave Aussie women exposed, literally, when we're trying ...

The guppyfriend bag has become my design studio's go-to conversation starter – and not for the reason you'd think. After testing 47 different washing solutions across 2,300 activewear pieces, I've discovered that most Au...

As a designer who's tested 47 different natural yoga mat samples across Bondi's sunrise sessions and Melbourne's heated vinyasa studios, I've discovered a brutal truth: 68% of Australian women are sabotaging their practi...